Clarins - Announces the official launch of multi-active glow serum campaign featuring the nader sisters

2025-08-20

Clarins, Europe's #1 prestige skincare brand, officially announced today the launch of the Clarins Multi-Active Glow Serum Campaign, a breakthrough bi-phase serum with Stabilized Vitamin C and AHA, featuring the Nader Sisters, Brooks, Mary Holland, Grace Ann, and Sarah Jane. Photographed by Avery Wheless on Coney Island Beach, the model sisters showcase their bubbly personalities, smooth, radiant skin, and fresh-faced confidence.

"This campaign is a major moment for us– all four sisters in one Clarins campaign! I'm always traveling with about half my bag full of Clarins products and I've been using the Multi-Active Glow Serum since our photo shoot in May! The serum is amazing, it's like a filter for your skin! I can't wait for our friends, everyone to pop in to Sephora and try it too," says supermodel and reality television star, Brooks Nader.

The campaign shoot reflects the energy of the product, shot outside with natural lighting to show the true glow and smooth texture on the skin from the serum, and paired different personalities that uniquely bond and work perfectly together!

Multi-Active Glow Serum is a landmark product launch for the brand, and a testament to Clarins' 70+ plus years of research in plant science and dermatological innovation. This shake-shifting serum is a double dose of potent actives that for the first time brilliantly merges Stabilized Vitamin C and Glycolic Acid (AHA), two actives that typically are incompatible together, that for a supercharged glow.

This unique pink micro-pearl texture is lightweight, quick-absorbing, and hydrating. Clinically proven to provide 24H hydration and boost skin's glow +45% in 28 days. It is clinically proven to instantly brighten, even skin tone and smooth skin texture, while visibly refining pores with continued use.

The Multi-Active Glow Serum campaign featuring Brooks Nader and her sisters will roll out across digital platforms, social media, and select outdoor placements Fall 2025.

About Clarins

Clarins, was founded in a professional Parisian beauty institute by Jacques Courtin-Clarins in 1954. Clarins is family-owned and is distributed in more than 150 countries—offering skincare innovations for face and body, men's, and makeup. With unique expertise in Phyto-chemistry, Clarins Laboratories are considered pioneers in the fields of plant science and technology. The brand values are rooted in an ongoing dialogue with consumers, an abiding respect for nature and people, and commitments to sustainable sourcing, including Les Domaines Clarins—two organic farms and open-air laboratories in France. In 2025, Clarins was Certified B Corporation. Currently carbon neutral, the company will further reduce its carbon footprint by 30% and become 100% plastic neutral using 100% recyclable packaging by the end of 2025. Partners include Pur Projet—more than 800,000 trees planted to date; Plastic Odyssey—a three-year expedition across three continents with 30 stopovers to fight against plastic pollution; and Mary's Meal—more than 45 million school meals provided to children in need to date.